3 Important Tips for Designing Your Trade Show Display Banner

You’re about to exhibit at your first trade show. Among the essentials that you need is a banner designed to catch the eye and draw attendees to your booth. Are you not sure how to come up with the right banner design? Use these three basic banner tips for trade show booth displays in Charlotte, NC and you’ll have a resource that will serve you well for this show and for many shows to come.

Choose Your Colors Wisely

Your inclination may be to use all sorts of bold colors for the banner. Resist the temptation to create a banner that is nothing more than a wall of many colors. A simple and tasteful approach is to go with a simple white background and choose one to three colors for the lettering. The goal is for people to be able to read the banner from a distance and be drawn to your messages. Whether you are using a tabletop display at a small event or creating a 20’x 20’display at a convention, remember that when it comes to color, less really is more.

Fonts Matter Too

Choose fonts that are easy to read up close and from a distance. There are quite a few beautiful fonts available, but they tend to be difficult to decipher. You want your message to come across almost effortlessly. Remember that in our world of short attention spans, there are only a few seconds to grab attention and give people a reason to come closer. Use the right fonts for your banners for trade show booth displays in Charlotte, NC and they will have that reason.

Words To Grab The Eye

Keep your message short, sweet, and compelling. Every word on the banner needs to count for something. Your goal is to have that message cause people to stop, wonder what your business has to offer, and make their way to your booth. Once they arrive, there will be plenty of time to get into the details of what you can do for a client.

Remember that your effort at banner printing for all trade show booth displays in Charlotte, NC should be adaptable. That is, you should be able to use it in everything from a small display at a chamber of commerce event to a convention. Keep that in mind and that banner will serve you well for a long time.

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